This video lesson uses comprehension checks and simple analogies to teach an instructional design model.
In spring 2020, I met Dr. Cristina Alvarez, an independent instructional designer who helps business owners convert their expertise into e-learning courses. Dr. Alvarez contracted me to design a video that would teach learners how to create courses using the Backward Design process. Initially, the video was intended to be a work sample that Dr. Alvarez could show to potential clients. Later, it also became the focal point of a marketing pipeline created to generate sales for her Course Creation Crash Course.
Throughout this video, I used the example of a party planner to help learners connect with the three stages of the Backward Design model. Thinking backward is a counter-intuitive process for many people, so we wanted learners to see an example of how this approach plays out in a simpler task, like planning a birthday party.
- Created a custom Instructional Design Process document to guide the planning, conceptualizing, design, development and implementation of the finished module.
- Developed a storyboard in PowerPoint that demonstrated how on-screen text and images would be animated.
- Sourced stock photos that represented people of diverse ages, ethnicities, genders and abilities.
- Designed slide animations and transitions to accentuate key points and maintain learners’ interest.
- Created comprehension questions and designed a culminating scenario that allowed learners to assess and apply their own understanding.
- Edited narration files in Audacity and synchronized them to animations in PowerPoint.
- Tested the finished product on the client’s pipeline page in Kajabi.
Interactive Version: Articulate Storyline 360
With Dr. Alvarez’s permission, I converted the core of this module into an interactive course using Articulate Storyline 360. The interactive version grants learners the freedom to explore the three stages of Backward Design at their own pace. In the culminating activity, learners also must choose the correct activities and place them into the corresponding spaces in the Backward Design process diagram.